Apple shared a speech, on Tuesday, by CEO Tim Cook on its main YouTube channel.. The speech, which Cook gave at the European Union’s virtual Computers, Privacy, and Data Protection conference last week, focused on the importance of privacy…but that wasn’t it.
Cook went on the offensive against Facebook CEO Mark Zuckerberg in direct response to Facebook’s recent attack on Apple, in which the world’s largest social network took out full-page ads in several newspapers attacking Apple’s new privacy changes.
But what’s most fascinating is that Cook took direct aim at Facebook without ever mentioning the company by name.
Just check out the following excerpt:
“Technology does not need vast troves of personal data stitched together across dozens of websites and apps in order to succeed. Advertising existed and thrived for decades without it, and we’re here today because the path of least resistance is rarely the path of wisdom.
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“If a business is built on misleading users on data exploitation, on choices that are no choices at all, then it does not deserve our praise. It deserves reform.
“We should not look away from the bigger picture. In a moment of rampant disinformation and conspiracy theories juiced by algorithms, we can no longer turn a blind eye to a theory of technology that says all engagement is good engagement, the longer the better, and all with the goal of collecting as much data as possible.
“Too many are still asking the question ‘How much can we get away with?’ when they need to be asking ‘What are the consequences?’
http://100percentfedup.com/apple-ceo-tim-cook-stikes-back-at-zuckerbergs-full-page-ad-attack-may-have-just-ended-facebook-without-even-mentioning-the-company-by-name/
Realist - Everybody in America is soft, and hates conflict. The cure for this, both in politics and social life, is the same -- hardihood. Give them raw truth.
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